Northern Kentucky University

Entrepreneurship Reference Items

Credo Reference: Entrepreneurship

This electronic collection of reference works (including dictionaries and encyclopedias) allows for keyword searching in multiple titles related to business, finance, investment, and other associated topics.

U.S. Standard Industrial Classification System (SIC)

Find your industry code.

Online full-text version

Business: The Ultimate Resource

REF HD38.15 .B87 2006x

"The "Business Bible" that fueled the ambitions of readers from the boardroom to the mailroom offers readers a portable M.B.A. between two covers without the expense of tuition, the trouble of entrance exams, or the struggle of making it to classes on time. As business is arguably the most potent force in society today--CEOs wield more power and influence than political leaders, trade of goods and services spreads cultural values around the globe, even the rules of commerce increasingly govern the administration of our educational, nonprofit, and social institutions--it is more important than ever that professionals from all walks of life understand its language and its theories.." (Amazon.com)

Local Market Audience Analyst

Online access

Connect to this electronic resource on or off campus. At the initial screen, select "Local Market Audience Analyst" on the left side. Once launched, use this consumer market research tool to search demographics and market research, lifestyle analysis, and PRIZM reports.

North American Industry Classification System (NAICS)

Find your industry code. The NAICS replaces the SIC system, but many sources still use the SIC.

Online full-text version

Standard and Poor's Industry Surveys

Location: REF HC106.6 .S74

This multivolume resource includes overviews of more than fifty important industries, with information about business environments, trends, terminology, etc.